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From Chris Towland |
Hi,
Welcome to the latest issue of Restaurant Owner Intel.
Small improvements often have the biggest impact on a restaurant's performance.
This week, we're looking at two areas that are easy to overlook but can make a real difference: how well your website works for mobile visitors, and how local partnerships can bring new customers through your doors without a big marketing budget.
I hope these practical ideas help you identify a few quick wins for your own restaurant.
Enjoy the issue.
Chris |
Featured Articles |
Restaurant owners work hard to draw customers to their websites, often promoting on social media and updating profiles.
But if your website isn’t smooth on mobile, you’re likely losing diners to competitors.
Most people search, view menus, check hours, and book tables on their phones while out.
Slow load times, hidden booking buttons, and unreadable PDF menus are top reasons locals give up quickly.
Missing vital details like hours, confusing navigation, or outdated info erode trust and send them elsewhere.
Small buttons, hard-to-use forms, and pop-ups covering the screen add friction and frustration.
Make sure your contact info is always click-to-call and mapped properly.
Test your own mobile site: if it’s not easy, tweak those pain points.
A streamlined, fast site keeps guests engaged - and boosts your bookings. Read More... |
Local partnerships can quickly turn passerby foot traffic into new diners for your restaurant.
When you collaborate with businesses nearby - like yoga studios, salons, or coffee shops - you tap into their loyal customers and share perks such as special discounts or bundle deals.
Simple joint initiatives range from placing menus or discount cards in partner locations to hosting joint events like wine tastings.
Track redemptions with unique codes to measure what works best.
Office catering partnerships, loyalty punch cards, and digital promotions also attract local professionals and families, especially during seasonal promotions or community events.
To ensure success, focus on businesses within a two-minute walk and review results often.
Done right, smart partnerships can consistently fill tables and build valuable repeat business - without big upfront costs. Read More... |
Recommended Resources |
Free AI Restaurant Growth Plan |
Discover exactly where your restaurant is losing customers and receive a personalised growth plan showing what to improve first. |
FICA Tip Tax Credit Guide |
Many restaurants could be entitled to significant FICA tip tax credits. |
Review Boost |
Generate more Google reviews and turn them into more bookings. |
About Chris |
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