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From Chris Towland |
Hi,
Welcome to today's Restaurant Owner Intel.
Today, we’re looking at two areas that could quietly affect your restaurant’s profitability and ability to attract customers. First, where is uncertainty costing you the most money? Food waste is unavoidable, but focusing your forecasting on a handful of expensive, perishable ingredients can protect your margins without trying to predict everything perfectly.
Hope you find them useful.
Chris |
Featured Articles |
Restaurant owners face tough choices as food waste eats into profit margins. While tighter ordering and deeper analysis of sales can help, unpredictable diner choices mean some waste is inevitable. The real challenge is knowing where to focus your forecasting energy.
Not all ingredients are equal in terms of cost or risk. A small mistake forecasting pricey, perishable, and unpredictable items- like fresh fish - can have a bigger financial impact than a similar error with stable, cheap staples such as dried pasta.
This is known as expensive uncertainty: ingredients where high value, high perishability, and unpredictable demand collide. Focusing on these risk zones saves money and time.
Local restaurants can reduce loss by identifying five key items with the most at-risk value, tight shelf life, and uncertain demand.
Improving forecasts for these ingredients - rather than striving for perfection everywhere - protects margins and helps manage waste smarter. Read More... |
Modern restaurant discovery is rapidly evolving, with AI-powered searches changing how diners find and evaluate local spots.
Instead of generic searches, customers now use detailed, conversational queries - like asking for a relaxed Italian restaurant with vegetarian options for a Saturday group dinner.
To stay visible, restaurants must ensure their online presence is clear, accurate, and consistent across platforms like Google Business Profile, social media, and their own website.
Key details such as opening hours, menus, dietary options, and reviews should be easy for both people and AI to access and understand.
Providing structured data, encouraging genuine customer reviews, and keeping information up to date will boost the chances your restaurant is recommended when locals ask AI “Where should we eat tonight?”
In this new landscape, the basics matter most: be discoverable, be understood, and be a clear choice. Read More... |
Recommended Resources |
Free AI Restaurant Growth Plan |
Discover exactly where your restaurant is losing customers and receive a personalised growth plan showing what to improve first. |
FICA Tip Tax Credit Guide |
Many USA restaurants could be entitled to significant FICA tip tax credits. |
Review Boost |
Generate more Google reviews and turn them into more bookings. |
About Chris |
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